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Bob Good, founder and CEO of the lead generation services firm Good Leads, leverages 25 years of hands-on executive experience in sales, marketing, operations and management to bring Good Leads® clients the results they demand. Employing his characteristic energy and style, Good has led sales and marketing organizations to success at four Fortune 500 companies and one venture-funded emerging-growth firm.

                               Building a Team of Business Development Experts

Good has built a talented national sales team—in which each member has an average of 15 years' experience in sales lead generation and business development services. Good Leads’ sales experts sell a range of products and services to Fortune 1000 firms as well as to middle-tier and emerging-growth firms in high technology, financial services, telecom, pharmaceuticals and the business-to-business sector. Good's sales teams also provide business development best practices and telemarketing/ telesales techniques that bring together government and trade mission participants with their ideal prospects. His teams use the most advanced customer relationship management tools to promote sales, including those that facilitate Web collaboration and sales force automation.

Good's consultancy teams are recognized experts in crafting outsourced service solutions that encompass CRM, demand generation and sales- model development.

Sales Building Experience and Board Positions

Good currently serves on the Board of Directors of the New Hampshire High-Tech Council and the New England-Canada Business Council; is the New Hampshire Commercial Consul to Canada, appointed by the administration of Governor Lynch; and is on an advisory board member of the School of Business of Daniel Webster College.

Good has held executive sales and marketing positions with Wang Laboratories, TRW Customer Service Division, General Electric Capital Management Technology Services, Stream International and Cerida Corporation. Good excelled in leadership roles early on, first as a college class officer and later in the United States Army, where he served in Germany and in the Middle East. Good holds graduate degrees in both Business Administration and Human/Community Relations. He also taught as an adjunct faculty member in the Industrial Management Program in the University of Massachusetts College System for 10 years.