Investor pressure on both public and private companies today is demanding that managers pay closer attention to, and put more emphasis on, speeding time to market and revenue recognition, providing more accurate forecasts and building the sales pipeline. Good Leads® is a consulting and outsourcing firm, with deep experience in sales and marketing that serves venture capitalists from start-ups to medium-sized and enterprise organizations.
Good Leads® helps its clients sell their way out of tough economic times. We do this by building or restructuring in-house sales teams for our clients that are then empowered to deliver a steady stream of fully developed leads to the organization. Good Leads sales consultants help their clients get the strategic and tactical answers they demand:
Shorten your sales cycle
Get more opportunities in the pipeline
Gain more visibility into your sales forecast
Acquire a repeatable revenue stream
Increase the effectiveness of your sales force
Decrease the amount of time it takes a sales representative to ramp up to full productivity
Reduce the amount of time—and money—your sales force wastes chasing after unqualified leads
Develop the metrics in order to build a repeatable sales model
Build internal sales infrastructures: strategies, people, systems and processes
Direct the sales organization to profitability
Our consulting project leaders collectively possess decades of marketing and sales expertise—earned at top organizations such as SAP, McDonnell Douglas, TRW, Wang, Digital Equipment Corp., GE and NaviSite. When we engage with you, we see the big picture. What's more, we've garnered the reputation with our clients of being "compulsive truth-tellers."
Core marketing consulting services Good Leads provides include:
Defining product/service value proposition
Designing go-to-market strategy and tactics encompassing:
- Branding strategies
- Lead generation
- Market awareness
- Public relations
Moreover, Good Leads consulting engagements help frame and resolve key marketing questions such as:
What are the right marketing approaches for your offering?
Is one approach better than another?
What is the right marketing mix?
What are the estimated costs—and returns—associated with different methodologies?
What vendors should you select, and why?
Can Good Leads write your marketing plan?
To find out more about Good Leads Sales and Marketing Consulting Services, or to schedule an appointment, call us at 978 837-9368.